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FASHION: THE COUTURIER'S NEW CLOTHES
Tom Morton encounters Radical Fashion at the V&A

Inside a checkerboard recess, five invisible mannequins inhabit the clashing patterns of Rei Kawakubo’s dresses and trouser-suits like so many poltergeists. Alongside, a visitor’s skirt mixes Op Art white noise with strips of swampy camouflage. But with her tottering heels and human imperfections she doesn’t look like she belongs in the Kawakubo capsule, however closely her high street knock-off echoes a Kawakubo Comme des Garçons ensemble. This is a space from which the bodies have disappeared and the clothes have become autonomous objects, a set of snakeskins which, shrugged off by their unpredictable owners, have decided to go it alone.

As the woman wandered out of the galleries housing Radical Fashion, the Victoria and Albert’s recent showcase of cutting-edge couture, I got to thinking about the cup of coffee she might spill down her skirt in the cafeteria, the wrinkles it would pick up as she squeezed into a crowded tube carriage. In the checkered niche, the Comme des Garçons garments floated serenely, safe in the knowledge that their washing instructions would go unread now that they had come out of the closet as something like art.


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Roland Barthes wrote that ‘the empty garment, without head and without limbs, is death’. He had a point. Divorced from the body, clothes loose much of their meaning. They can’t be paraded through nightclubs or street markets, they lack the attitude and poise of a particular wearer, there’s no danger of lipstick on a well-cut collar. Fashion feels animated in the boutique dressing room, on the pages of style magazines and stalking down the catwalk, but it encounters difficulties in the museum space. The mannequin arrests fashion’s dynamism, making the gallery seem uncomfortably close to a transplanted department store.

A year after the event, the New York Guggenheim’s Armani retrospective feels like a perverse inversion of the Barneys experience, in which you paid to enter the store but couldn’t buy the merchandise. The curators of Radical Fashion clearly learned a lesson from the Guggenheim’s pilloried promo for the Armani brand. The V&A’s exhibition featured the work of conceptual designers displayed in installations of their own making, offset by the sound environments of Paul Schütze, Björk and David Toop. If these strategies for showing appear suspiciously similar to certain tendencies in contemporary art, well, that’s the point. At a time when Jenny Holzer’s LED poetry blips across the walls of Helmut Lang’s flagship parfumerie, and Hugo Boss’ New York boutique gleams with a candy-coloured Jeff Koons mural, Radical Fashion’s gambit makes a certain kind of sense.

At the start of the show were Junya Watanabe’s blooming lanterns of polyester chintz suspended in a dark alcove. A modulating light seeped through these white dresses, turning them from the dirty ivory of antique lace into gleaming, futuristic zinc and back again. The display brought a sense of history to the garments, like a wedding dress yellowing over time. It was an elegant response to Watanabe’s once-and-future aesthetic, with the dimming light standing in for the wearer.

Less successful was the Hussein Chalayan installation. One of Britain’s most cerebral and visually stunning designers, his signature meditations on the body were supplanted by a vast video screen. Computer generated models floated through Tron-like environments, surrounded by hatched lines of dress-cutter’s pencil. Occasionally they’d blow each other a kiss and the recipient would disintegrate into a pile of fractured polygons, leaving a tiny seed to be gobbled up by the aggressor. It might have said something about the dreamy moral indifference and bland topography of the virtual world, but nothing too interesting. Stuck unloved in a corner opposite the big dumb screen, a Chalayan frock cast out of brittle sugar failed to communicate the complex ideas of externalised energy and material arrest that wowed on its first showing.

Helmut Lang’s foxy minimalism also suffered from its translation onto the screen. There’s a certain élan in exhibiting not a single stitch of clothing in a space devoted to the designer’s work, but looped surveillance-camera footage of a recent runway show was a poor substitute for the sublimated decadence of his pared down clothes. What was Lang saying? Something about individualism under the panoptic eye? Something about fashion as an economy of images? Maybe, but it was hard to tell through the smudgy red filter on the camera lens. As with the installations of Martin Margiela and Issey Miyake, Lang created something that looked a bit like art, but wasn’t. Clothes presented as art objects suffer a Barthesian death, stripped of (or off) the animating body. Like Chanel No. 5, garments are only really activated when they grace the pulse points. Far from validating couture as a fine art, many of Radical Fashion’s peculiar ‘installations’ sought to replace complex, conceptual garments with see-through attempts at appropriating contemporary art’s cultural currency: radical fashion hidden beneath the emperor’s new clothes.

It was left to Alexander McQueen to show the way forward. Recreating à la Duchamp’s valises a miniature version of a previous work, McQueen erected an odd glass structure, half bus shelter, half padded cell. Viewers peered through the glass, past two mannequins swathed in a confection of ruby shards and chinoiserie, at a film of McQueen’s Voss collection (Spring/Summer 2001). Held in an East End bus station, the collection’s avian imagery and trembling psychosis referenced Max Ernst and Rebecca Horn. Dark, camp and theatrical, the film elucidated the wonderful clothes draped on the dummies trapped in the glass box, giving a visceral sense of how they were to be inhabited. This wasn’t about fashion as contemporary art, although McQueen wears his influences on his sleeve. This was fashion as tooth-and-claw spectacle, brought to life by the snarling, essential force of the body.

Radical Fashion was at the Victoria and Albert Museum, London, 18 October 2001 – 6 January 2002.
www.vam.ac.uk

Tom Morton is the Fashion Editor for contemporay

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